4.8 on G2

A/B test any website

Built for speed and simplicity. A streamlined alternative to complex testing tools.

💳 No credit card required
⚡️ Lightest in the market at 5.4kb
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🚀 Loved by CRO marketers

Works where you work

shopify
webflow
ga
wordpress
wix
customwebsite

Launch in <45 seconds

Fastest in the market, built for speed and simplicity

Stellar (0ms)
VWO (100ms)
Optimizely (150ms)
ABlyft (180ms)
Convert (200ms)
Performance impact on LCP in milliseconds

At just 5.4KB and served on a CDN, Stellar's pure JS script is 25x smaller than competitors like VWO or AB Tasty. With minimal dependencies and a fixed size regardless of test count, it preserves your website's speed, Core Web Vitals, user experience, and SEO performance.

Why we stand out

Ease of use. Clutter-free. To the point.
Lightning-fast load time thanks to CDN caching.
GDPR compliant. No use of cookies.
Free forever, under 25k monthly tracked users.

Create variants with our visual editor

No-code visual editor

Install our snippet to access a WYSIWYG editor directly on your site. Works with any website.

Dynamic Keyword Insertion

Personalize your landing pages copy with dynamic keyword insertion. Message match your ads. Zero coding required.

Custom JS and CSS

Add custom JavaScript and CSS for more granular control over your page. Perfect for advanced tweaks and precise adjustments.

Real-time Performance Analysis

Understand conversion patterns with detailed breakdowns by device type, UTM parameters, weekday, and hour of day. Identify what's working and what needs optimization with visual charts and metrics.

AI Conversion Insights

Get AI-powered recommendations to optimize your experiments. Analyze performance patterns across devices, traffic sources, and time periods. Receive actionable insights with confidence scores to guide your CRO decisions.

Get AI-powered Insights

Real time analytics,
Integrates with GA4

Real time data

See your data in real time with a straight forward interface. Understand exactly what's happening with each variant.

Integrates with GA4

Easily integrate your Stellar data with GA4 or other tools such as Segment or Mixpanel.

Easy Goal Setup

Set your conversions in seconds with a simple interface. Choose one based on page visits or specific user actions. No coding needed.

Track multiple conversions

On a per experiment basis, you can track different conversion events to get a more comprehensive view of your results and understand down funnel performance.

Track conversions, effortlessly

Split test your way to market fit and beyond

More comments from our early Beta launch :)

Jake M. — Performance Marketer

Other testing tools have a million features I don't need. Stellar focuses on what actually matters: speed, ease of use, and great analytics.

Richard R. — E-commerce Owner

Stellar is the real deal. No unnecessary features, no steep learning curve. Just quick tests that actually improve our store.

Ben C. — Growth Hacker

It does the job without slowing down our pages. If you're running tests and care about performance, this is the tool to use.

Mike T. — Founder @ DTC Brand

Stellar is refreshingly lightweight and ridiculously easy to use. My team got experiments running without having to call in developers. Game changer!

Lauren K. — Growth Marketer

Setting up my first test took no more than 5 minutes. Easily the best testing tool I've used.

Jason B. — CRO Specialist

We were looking for a Google Optimize alternative. Stellar is so simple yet incredibly powerful. And their usage based pricing makes us save a TON compared to our previous contract with VWO.

Sarah J. — Marketing Lead

Stellar keeps it simple but does everything you need. Fast, lightweight, and no unnecessary complexity. Also, their support team are absolute legends.

David R. — SaaS Product Manager

Switched to Stellar after dealing with slow, clunky testing platforms. The difference is night and day. Setup is fast, the script is tiny, and our site loads just as fast as before. Highly recommend.

Tom G. — Lead Designer

Ran my first test in five minutes and without a developer. Reporting is clear, setup is easy, and it just works.

Emily W. — Conversion Specialist

The perfect alternative to all those bloated testing tools. Their support team actually knows A/B testing and helps when you need it.

Pricing

Free

$0 USD/mo.

Up to 25k MTU

Built-in analytics

Visual web editor

Custom CSS & JS editor

AI editor assistant

Basic A/B testing

Up to 3 variants per experiment

Up to 2 experiments running simultaneously

21 day free trial

Pro

$99 USD/mo.
billed annually
Everything in Free, plus:

50k MTU included

Then easily scale with +$2/mo for every additional 1k MTU

Unlimited variants

Unlimited concurrent experiments

Advanced targeting rules

Dynamic keyword insertion

AI insights & recommendations

Priority support

Enterprise

Custom
Everything in Pro, plus:

Custom MTU volume

Tailored pricing for high-volume needs

Custom solutions

Integrations support

✓ Pay Only For What You Use

Unlike competitors who charge in fixed large blocks, we dynamically bill in small increments of 1k MTU, ensuring you never overpay

✓ 4x More Cost-Effective

Compared to average competitors like VWO's $4,700/year for 50k MTU, our equivalent annual cost is just $1,118

✓ Fair MTU Counting

We only count users who actually see experiments. Multiple experiment views from the same user count as just 1 MTU

Frequently Asked Questions

Still not sure? Let's talk